Live Project: 3rd place in the VISA Card Design Challenge.
Re-imagine card design. Make the VISA card iconic, an object of desire, or collectable.
People like to have a visual reminder of their experiences and travels.
Allow people to craft their own cards unique to their culture or travels with materials from around the world.
Females 13-15, but not alienating males. Their biggest stress is good grades.
Teens are communicating less through handwriting, but when they need to study or memorize they'll naturally refer back to writing.
For good grades use Sharpie.
Sharper Lines, Sharper Students